Why inbound marketing is a magical game-changer

Inbound marketing is a magical game-changer, and if you aren't already using its principles to discover and serve your clients, please - PLEASE - pay attention and get ready for a ride that can both challenge and delight.

By |2017-04-14T13:14:15-05:00November 30th, 2015|Adventures in Web Development, Tips for Entrepreneurs|Comments Off on Why inbound marketing is a magical game-changer

Webcurrent Communications enters partnership with Hatchbuck

Julie Wolpers of Webcurrent Communications today announced an agency partnership with Hatchbuck, sales and marketing software for small business. Hatchbuck’s software combines email marketing, CRM tools, and marketing automation to offer smaller clients an affordable solution for managing marketing campaigns that create tangible and trackable ROI for clients.

By |2016-11-23T10:23:03-06:00November 2nd, 2015|Tips for Entrepreneurs|Comments Off on Webcurrent Communications enters partnership with Hatchbuck

Believing In Ourselves

Today I am spending my first official open-for-business day in a new downtown office after working from home for more than 18 years. This day represents both a leap of faith and a test of courage as I step out from the comfort of my home office into the local business community at large. It’s also the result of a belief I have long held that we not only create our own opportunities in life but we also affect our future through the perception we choose to accept as our reality. […]

By |2016-11-23T10:23:26-06:00November 3rd, 2014|Random Inspiration, Tips for Entrepreneurs|Comments Off on Believing In Ourselves

Rebranding and Relaunching a Website – Some Insight from Hindsight

Social engagement leads the way, trumping always-on SSL, other technical considerations

By |2016-11-23T10:23:38-06:00September 17th, 2014|Adventures in Web Development, Tips for Entrepreneurs|Comments Off on Rebranding and Relaunching a Website – Some Insight from Hindsight